Strategic IT Management Assignment Example | Topics and Well Written Essays - 2250 words

Strategic IT Management - Assignment Example Introduction of several differentiated products and expected technology revolution increased the needs of customers. Since then, the organizations are always trying to develop several effective business and operational strategies in order to survive in the competitive global business market. E-commerce is the example of modern technological revolution. Several global, glocal and local organizations are providing the facility of online goods and services to their customers through this e-commerce concept. Mobile commerce or M-commerce is an important evolving area of e-commerce. The mobile commerce helps their users to interact with several service providers through a wireless network and mobile. Moreover, in mobile commerce process, mobile devices are being used for transaction processing and information retrieval. Location based service is an important mobile application that is introduced by the mobile industry in order to fulfil the demand of the customers. However, the study will analyze and evaluate several aspects of mobile application and location based services. In order to support the evaluation, several background theories have been applied in this study. This evaluation will help the readers to understand the significance of mobile commerce and location-based services. Identification of Key Ares The complications of modern life are dramatically changing due to change in purchasing or consumption process of the customers. It is difficult for the people to consume time for traditional shopping processes and activities due to their daily busy work schedule. Mobile commerce is a significant and important aspect of e-commerce. People generally place their orders through several mobile commerce applicatio